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Wineshopper
If you visited the SF Bay Area during the boomtime, you may remember the huge and whimsical billboards for this online wine merchant.
I worked on Wineshopper as the lead information designer responsible for its initial interaction models, information architecture, and, in collaboration with the visual designers, the page-level information design. This was my primary project during my time at Phoenix Pop.
Unfortunately, you can no longer visit the site.
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